About Us
Meet the Team
SAM
Lover of all things farm animal!
It’s the classic story: city girl meets a farmer and moves to the country.
After years working in marketing and media (with a stint living abroad), Sam found her farmer—complete with plenty of cows to cuddle—and swapped city life for the slower pace of the farm.
Her love for rural living and passion for supporting local makers is the heartbeat of Little Country Lane. From curating thoughtful gifts to creating new collaborations, Sam’s creativity and down-to-earth style shape everything we do—with a whole lot of country charm.
SAMMY
Samantha's Studio
After running a successful Cupcake Café in Graceville, Brisbane, for 10 years, Sammy discovered her passion for making and creating other things out of the kitchen, including her range of jewellery and accessories.
As our lead maker and creator, Sammy brings her flair for detail and creativity into every piece. From jewellery to accessories, she lovingly crafts many of our handmade ranges, adding a little sweetness and sparkle to the heart of Little Country Lane.
PENELOPE
CHIEF GRAZING OFFICER
Penny, our Chief Grazing Officer at Little Country Lane, was born in 2023 as a twin and bottle-fed as a calf, with Minni by her side.
Now proudly identifying as a "grass puppy," Penny thrives in the paddock, spending her days munching on grass and snacking on her favourite fruits – strawberries, bananas, and mandarins!
We’re stepping away from sales culture and not interested in competing with "Shei-mu" & "Te-in"
(and we’re not sheepish about it)...Mass production just isn’t our thing.
At Little Country Lane, we do things a little differently.
No Black Friday.
No Cyber Monday.
No frantic flash sales.
Why? Because we believe in valuing what’s made with care.
Our thoughtfully created pieces carry a story, made by people in their studio or a family business workshop, not industrial factories at scale.
Every item we share has heart behind it, crafted with care. We’re all about meaningful, lasting treasures—not throwaway trends.